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Advertising Opportunities with the IBMA

IBMA World of Bluegrass Conference

Over 1500 conference-goers use our Conference Program as an indispensable guide during the event. It then becomes a go-to directory year-round. We deliver a high level of impressions per reader for your brand. Let us help you target your business-to-business peers.

Year-Round Opportunities

The IBMA’s monthly newsletter reaches 30,000 organic readers. Due to our motivated readership, we enjoy a click rate more than double the average rate for our sectors (nonprofit/entertainment). We can connect your brand to our subscribers.

The IBMA’s social media reach could mean huge impact for your brand. Posts and stories deliver immediate engagement to our audience of bluegrass musicians, industry members, and fans. Social media posts are coordinated by special request with IBMA.

Submit Your Advertisement Request

Conference Program Ad (Pricing & Ad Specs below)

$500: member rate

$600: non-member rate

Specs

Full page ad (full bleed to spiral binding)

Safe area: 3.875 x 8.5 in
With Bleed: 4.125 x 8.75 in
With Margin: 3.625 x 8 in

Please do NOT include print/crop marks.

FORMATS ACCEPTED: Hi-res PDF or TIFF. Black and white or greyscale only.

DEADLINE: Ads for the World of Bluegrass Conference Program are due by mid-July.

$300: member rate

$400: non-member rate

Specs

Trim size: 3.875 x 4.125
With Bleed: 4.125 x 4.375 in
With margin: 3.625 in x 3.875 in

Please do NOT include print/crop marks.

FORMATS ACCEPTED: Hi-res PDF or TIFF. Black and white or greyscale only.

DEADLINE: Ads for the World of Bluegrass Conference Program are due by mid-July.

Newsletter Ads Pricing:

IBMA Monthly Newsletter Partner Promotions

A promotional partner post within the IBMA monthly newsletter includes a promotional graphic with a corresponding promotional paragraph (up to 150 words), plus a web link to your event or website.

$250 Members
$350 Nonmembers

  • Deadline: Due by the 15th of each month.
  • Specs for Graphic: 600 px wide by 300 px high (or less)

Stand-alone Partner Newsletter Blast

A stand-alone partner post is one sent out to our IBMA newsletter audience as a single-topic eblast, separate from the scheduled monthly content. Industry partners may craft their promotional message in coordination with the IBMA Communications team, include a graphic, plus the link to your event or website.  

$500 Members
$600 Nonmembers

  • Deadline: timing coordinated with the IBMA Communications Team
  • Specs for Graphic: 600 px wide by 300 px high (or less)

IBMA Social Media Partner Promotion

The IBMA social media audience is an active and highly engaged community. A cross-promotional post can be included as a perk for our World of Bluegrass® sponsors, but you can also engage as a partner with a stand-alone social media post for the full effect if you have a big announcement you’d like to share with our audience. Industry partners may craft a short promotional message coordinated with the IBMA Communications team, as well as a graphic or sizzle reel and link to your event or website. You receive one partner post and corresponding story highlight.

$500 Members
$600 Nonmembers

Deadline: timing coordinated with the IBMA Communications Team
Specs for Graphic: Facebook Image Size: 1200 x 628 pixels, Instagram Size: 1080 x 1080 px

Submit Your Advertisement Request

Contact

For questions and to coordinate sponsored content, contact Matt Tyson, Content & Communications Manager.
615-256-3222

Email Matt Tyson

Interested in sponsorship opportunities?

Partner with us to increase your brand’s reach and impact. We will tailor a sponsorship package to you.

Learn More

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