Grand Ole Opry Star, Jamie Dailey of Dailey & Vincent, to Deliver Keynote Address at IBMA Business Conference on September 25 in Raleigh, North Carolina 

NASHVILLE, TENNESSEE, June 14 – The International Bluegrass Music Association (IBMA) has announced that Grand Ole Opry Star, Jamie Dailey of Dailey & Vincent, will deliver the Keynote Address at this year’s IBMA Business Conference, Tuesday, September 25, at the Raleigh Convention Center in downtown Raleigh, NC. Jamie Dailey is an inspired choice for delivering insight on this year’s conference theme, “Branding Bluegrass”. The Keynote Address and Reception are held from 4pm-5:30pm at the 4th Floor Ballroom of the Raleigh Convention Center.

“I’m honored to be asked to be the keynote speaker at IBMA this year,” says Dailey. “We have an incredible and legit industry, but we face a lot of challenges and uncertainty. However, there are unique and interesting opportunities available to us if we only take the time to search them out and study what could be important growth aspects for most bands. I’m excited to bring my perspective on branding. We need forward and unbounded leadership for our genre to grow, thrive and most importantly survive. It’s time to grow and move the music we love to the masses and keep it alive forever.”

The IBMA further outlines the “Branding Bluegrass” theme with the following description:
From front porches and kitchen tables, to the stage of the Grand Ole Opry, and from there around the world, Bluegrass has become a globally recognized phenomenon, a style of music whose identity rings loud and clear – and high and lonesome. The strength of this image inspires and challenges bluegrass professionals to make our voices heard; to tell our own stories to fans old and new; to communicate our brands. We must consider how every decision we make in art and business shapes our brands and the stories we tell about ourselves, both individually and as a genre, and how strategic decision-making can ensure that our stories resonate with the people we want to reach while remaining true to our roots.
“We often underestimate the power of our branding decisions, or lack thereof, on professional success or failure,” says, Paul Schiminger, Executive Director of the IBMA. “Jamie Dailey, along with his musical partner Darrin Vincent, has left nothing to chance. Through a conscious and methodical process, they created a brand that has catapulted their careers. We are excited to have Jamie provide important insights that can help us all rethink how we create our own success.”

Jamie Dailey first came on the international bluegrass music scene in late 1998 when he joined the venerable bluegrass and gospel group, Doyle Lawson & Quicksilver. In 2007, Jamie joined forces with bluegrass veteran Darrin Vincent to start a band named Dailey and Vincent, which quickly garnered seven IBMA Awards, including the unprecedented feat in their first year of receiving Entertainer, Vocal Group, and Emerging Artist of the Year Awards.  Dailey and Vincent kicked off their very first paid tour date on the stage of the Grand Ole Opry. Ten years later, on March 11, 2017, they were inducted into the Grand Ole Opry as members of the First Family of Country Music. Having made their marks in bluegrass, country and gospel, Dailey & Vincent have worked tirelessly to expand their reach to new audiences.

Business Conference registration is required to attend the Keynote Address. Those wishing to attend the IBMA Business Conference can purchase a pass online at www.worldofbluegrass.org or they can call 1-800-514-3849. First-time conference attendees receive a $25 discount.  IBMA Awards Show tickets, Wide Open Bluegrass festival tickets, and hotel reservation info can also be found on the site.

More info about World of Bluegrass and the Wide Open Festival
IBMA’s World of Bluegrass, whose principal sponsor is Chiesi USA, is a five-day annual bluegrass music homecoming and convention. World of Bluegrass encompasses four events: the IBMA Business Conference, September 25-27; the Bluegrass Ramble, an innovative series of showcases, taking place September 25-27 in downtown Raleigh and at the Raleigh Convention Center; the 29th Annual International Bluegrass Music Awards, scheduled for Thursday evening, September 27; and PNC presents Wide Open Bluegrass, September 28-29, a two-day festival. The ticketed Wide Open Main Stage features the best of the best in bluegrass today, with a portion of the proceeds benefiting the Bluegrass Trust Fund, a 501(c)(3) charitable organization that assists bluegrass professionals during financial emergencies. The free Wide Open StreetFest brings bluegrass into the community and introduces the music to thousands of new fans every year.

As in years past, events during World of Bluegrass will take place at the Raleigh Convention Center, the Duke Energy Center for the Performing Arts, the Red Hat Amphitheater and at various venues in town.

The Greater Raleigh Convention and Visitors Bureau reported that last year’s World of Bluegrass events generated $11.7 million in direct visitor spending for that region, with total attendance for the week’s activities estimated to be a record-breaking 221,000 people. Over 220 acts performed throughout the entire week of World of Bluegrass.

About IBMA
IBMA – the International Bluegrass Music Association – is the nonprofit professional organization for the global bluegrass music community. The organization’s nine-year run in Raleigh is the product of their successful partnership with The Greater Raleigh Convention and Visitors Bureau, The Raleigh Convention Center, PineCone—The Piedmont Council of Traditional Music, the City of Raleigh and a local organizing committee.

About Chiesi USA
Chiesi USA, Inc. is a specialty pharmaceutical company committed to research, development, and commercialization of innovative products in the areas of cardiovascular, neonatology, respiratory, rare disease and special care therapeutics. Our primary focus is on people: the people we serve in the healthcare community; the people whose lives are touched by our products and services; and the people who work at Chiesi USA, as they strive to build their company, their family and their community. Chiesi USA, Inc. is a wholly-owned subsidiary of Chiesi Farmaceutici S.p.A.

About PNC Bank
PNC Bank, National Association, is a member of The PNC Financial Services Group, Inc. (NYSE: PNC). PNC is one of the largest diversified financial services institutions in the United States, organized around its customers and communities for strong relationships and local delivery of retail and business banking including a full range of lending products; specialized services for corporations and government entities, including corporate banking, real estate finance and asset-based lending; wealth management and asset management. For information about PNC, visit www.pnc.com.

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