2012 World of Bluegrass Fact Sheet (Nov. 2012)

ATTENDANCE & ACTIVITIES

CUMULATIVE TOTAL – 14,758 VISITORS

Business Conference 2012

  • 1118 Unique Attendees (4018 cumulative/4 days)
  • 68 Exhibitors
  • 18 Showcasing Artists (Est. Avg. Attendance - 350)
  • 10 Showcasing Songwriters
  • 146+ “After Hours” Artist Showcases
  • 26 seminars, educational labs, keynote addresses, storytelling sessions, song demo listening sessions & discussion circles attended by 1,458  (Including professional development during Fan Fest: 34 sessions attended by 1,656)
  • 44 Mentor Sessions on 18 topics
  • 1 Gig Fair (372 appointments for event producers and artists/agents)
  • 1 Leadership Bluegrass “master class” for 50
  • 1 General Membership Meeting
  • 8 Member Constituency Meetings
  • 1,157 After Hours Showcase band members & attendees at WOB Kick-Off Concert after the Titans game

IBMA Awards Show

  • 2,011 Attendees
  • Post Awards Show Party/Concert hosted by Foundation for Bluegrass Music at Margaritaville attended by 275+
  • Radio Broadcast live on Sirius XM and streamed live on bluegrassnation.org and bluegrasstoday.com with over 3,000 viewers.
  • Syndicated broadcast to 250+ Network Affiliates (mailed CDs)
  • 1,050 downloads (so far) from radio broadcasters around the globe through AirPlay Direct
  • Largest Broadcast of any Bluegrass Special
  • Broadcast Coverage - Est. +20 Million Worldwide

Fan Fest 2012

  • 3,133 Unique Attendees (7,869 cumulative/3 days)
  • Performing Artists - 60+ Acts on Three Stages
  • 71 Exhibitors
  • 8 Education Session attended by 198

LOCAL/REGIONAL ECONOMIC IMPACT – ESTIMATED $3.7 MILLION

Thanks to all of our attendees, sponsors & participants! You make it all possible.